The WASTED app helps you fight plastic pollution by rewarding your plastic-conscious behaviour, with discounts on sustainable products.

WASTED has been revolutionising society’s plastic consumption patterns by helping consumers in the effort of collecting, recycling and refusing plastic. Our purpose is to encourage a lifestyle that is conscious about the way we consume and dispose.

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What a waste!

On average we throw away 12 pieces of plastic per person PER DAY. Part of this is recyclable plastic but most of it is bad quality plastic, difficult to recycle. These plastics we as consumers should avoid as much as possible and therefore master a new daily routine. WASTED helps you discover how to kick out plastic and become a real pro in plastic refusing.

**F*ck Plastic**

With WASTED, you go through a lifestyle guidance programme to change consumption habits step-by-step. By sending us pictures, we can validate your new learned behaviour. The validated actions allow you to gather digital coins that can be redeemed at our Rewarders. Rewards are discounts on sustainable, plastic-free products and brands who share the same mission.

**F*ck Plastic**

Custom Solutions

Let’s be honest: you cannot live a 100% plastic free life. That’s why it is so important to recycle what you can. Our app enables us to set up collection campaigns together with municipalities, brands, recyclers or designers to collect a specific waste stream that then can be recycled into long term, circular products.

WASTED is a platform for the whole plastic industry to connect and inspire circular innovation.

Want to set up a collection campaign with us?

The WASTED PLATFORM springs from the 5-years experience in developing a reward system to incentives conscious waste disposal solutions, support local entrepreneurship and develop innovative up-cycling designers items in Amsterdam Noord: the WASTED system in its digital format has been tested, implemented and is now being optimised by co-experimenting community activation methods and tracking behavioural change. As of today, WASTED is working with a community of 2500 families in Amsterdam Noord, which we reward for recycling plastic.

In the WASTED app we focus on the reduction of plastic and therefore our rewarders are all sustainable and plastic free.